Andrew Wilson, CEO van Electronic Arts, heeft deze week bekend gemaakt dat De Sims 4 het goed blijft doen en haar maandelijkse aantal actieve gebruikers het afgelopen kwartaal met 33% heeft zien stijgen ten opzichte van het voorgaande jaar. Ook de uitbreidingen lijken het goed te doen gezien ze een grote bijdrage hebben geleverd aan de 405 miljoen dollar die alle DLC heeft opgeleverd.
Our Sims franchise continues to expand one of the broadest and most demographically diverse player bases in our portfolio. The Sims 4, now two and a half years since launch, saw monthly active players increase 33% year-over-year in Q4. With a total of seven downloadable content packs delivered throughout the year, as well as game updates that offered more choice and fan-requested features, The Sims 4 community is thriving.
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And on mobile, our Sims franchise has been a genre leader since launch, and this year we’re going to deliver a brand new, deeply social experience for this wide-reaching global community.
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Expansion Packs for The Sims 4 also made a strong contribution. Our ability to engage players through live services and events continues to drive strong growth and deliver dependable on-going sales.
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At our core, we are a creative company. We are game makers that love to capture the imagination and make extraordinary entertainment possible for our players. We are also unique in that we have a unified, world-class technology platform and engine that provide the backbone of our network. Our studio teams are leveraging more sophisticated data and insights, secure and scalable infrastructure, and new game services, combined with the immense capabilities of our Frostbite engine to create unprecedented new experiences. This is how we can combine the expertise of multiple studios to deliver the massive new Star Wars Battlefront II. It powers our ability to continually deliver more fun and new content to deepen player engagement in The Sims 4. It enables us to launch more major franchises and build communities in mobile. And it will position us to lead new opportunities with AR & VR and streaming in the future
Met dan aan SimsVIP voor de tip!
